Digital Challenge

Client: Mapp
Project: Online Quiz "Digital Challenge"

Involvement: Art Direction – in collaboration with 42ponies* and SnipClip
Launch: June 2017

The quiz for marketing unicorns and those who want to become one. The marketer answers ten questions and gets categorized in one of three marketer types: Unicorn, fox and dinosaur. The user can download a type specific guidebook with marketing tips.

All models are Mapp employees, even the unicorn ;-)


Online quiz




EMail campaign